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To infinity and beyond may not be a stretch for Pixar’s “Toy Story 3,” which sold $109 million in ticket sales in North America over the weekend and is on track to deliver a total domestic gross of over $400 million, analysts said
“Toy Story 3” entered the marketplace as a strong No. 1 — the 11th Pixar title in a row to achieve that feat. The result was Pixar’s best opening ever, even when adjusting for inflation.
Sales were big enough almost to wipe out an early-summer slump at the multiplex. Total domestic box office revenue since early May is now only down by less than 1 percent from the same period last year, according to Hollywood.com, which complies ticketing statistics. In recent weeks revenue had dipped by over 6 percent, leading to hand wringing in Hollywood.
“Toy Story 3,” directed by Lee Unkrich, becomes the third movie to open to more than $100 million at the domestic box office so far this year. All three have been movies made under the Disney umbrella. The other two are “Alice in Wonderland,” which sold over $116 million in its opening weekend, and “Iron Man 2,” which opened to over $128 million.